AMA Alaska Chapter

Please join us for our next AMA luncheon on Thursday May 14 as we partner with PRSA to present our featured speaker Joette Storm, APR, Fellow PRSA of Wordwright, LLC.

When is an action right or wrong? Professionals pride themselves on having and adhering to codified standards for performance and ethical conduct. Such codes represent a collective agreement on standards.

This program will focus on how to apply the AMA and PRSA codes of ethics as guides through the gray zones. Ethical behavior instills trust in a professional organization. We wll need trust to make societ work.

Joette Storm, APR is a former Ethics Director for the Public Relations Society of America and will pose some ethical dilemmas for us as we apply the principles in the AMA and PRSA codes of ethics.

This presentation is generously sponsored by AT&T

Location: Dena’ina Convention Center

Time: Doors open at 11:30am for networking, program begins promptly at noon

Luncheon Prices:
Guests: $30
AMA/PRSA Members: $22
Students: $10

May 14 AMA Luncheon

AMA/PRSA Member $22.00 Non Member $30.00 Student $10.00

AMA cannot offer refunds. Substitutions are welcome.

Parking advice for the Dena-ina Center:
Dena’ina is at 600 West 7th Avenue between F and G Street. There is some metered street parking available around the building. Better and less expensive parking at $1 per hour is at the 6th Avenue Garage (connected to the People Mover Terminal). Other choices include the 7th Avenue Garage after 3pm, and the JC Penney Garage. For additional parking information, http://www.muni.org/parking/index.cfm.

Please join us for our next AMA Luncheon on Thursday, April 9.

Kristen Lindsey, Principal & Owner of Apokrisis will present “Social Media Strategies - How to Understand and Engage in Social Media from a Business Standpoint.” 

NEW location:  Dena’ina Convention Center

Time:  Doors open at 11:30am for networking, program begins at noon

Luncheon Prices:
Guests:  $30
AMA Members:  $22
Students:  $10

Click here to email us your RSVP  
To RSVP and PAY ONLINE, please select your option, click “Add to Cart” and choose your quantity.

April 9 AMA Luncheon

AMA Member $22.00 Non Member $30.00 Student $10.00

There is no requirement for a Pay Pal account; simply click continue when asked for a password.

AMA cannot offer refunds.  Substitutions are welcome. 

Parking advice for the Dena-ina Center:
Dena’ina is at 600 West 7th Avenue between F and G Street.  There is some metered street parking available around the building.  Better and less expensive parking at $1 per hour is at the 6th Avenue Garage (connected to the People Mover Terminal).  Other choices include the 7th Avenue Garage after 3pm, and the JC Penney Garage.  For additional parking information, http://www.muni.org/parking/index.cfm.

Please Join us for our next AMA Luncheon on Thursday, March 12th with our featured speaker Marilyn Crockett, Executive Director of the Alaska Oil and Gas Association.

The Alaska Oil and Gas Association is a trade association whose members represent the majority of oil and gas exploration, production, transportation, refining and marketing activities in Alaska.  Established in 1965, the goal of the association is a vital oil and gas industry that contributes to a vibrant economy for Alaska. 

Marilyn will discuss AOGA’s recent efforts to educate Alaskans about the industry in Alaska and the role it plays in Alaska’s economy, utilizing the results of a 2008 study which analyzes the economic impacts in six different regional areas of the state.

Thank you to our luncheon sponsor, Alaska Executive Search

NEW location:  Dena’ina Convention Center

Time:  Doors open at 11:30am for networking, program begins at noon

Luncheon Prices:
Guests:  $30
AMA Members:  $22
Students:  $10

Click here to email us your RSVP  
To RSVP and PAY ONLINE, please select your option, click “Add to Cart” and choose your quantity.

AMA Luncheon Prices

AMA Member $22.00 Non Member $30.00 Student $10.00

There is no requirement for a Pay Pal account; simply click continue when asked for a password.

AMA cannot offer refunds.  Substitutions are welcome. 

Parking advice for the Dena-ina Center:
Dena’ina is at 600 West 7th Avenue between F and G Street.  There is some metered street parking available around the building.  Better and less expensive parking at $1 per hour is at the 6th Avenue Garage (connected to the People Mover Terminal).  Other choices include the 7th Avenue Garage after 3pm, and the JC Penney Garage.  For additional parking information, http://www.muni.org/parking/index.cfm.

The board for the Alaska Chapter of the American Marketing Association has recently updated its chapter bylaws as of February 2009.  The attached document contains information for AMA  members related to the operations of the Alaska chapter.  If you have any questions, please contact the AMA Alaska Chapter.  

AMA - Alaska Chapter Bylaws

The American Marketing Association, Alaska Chapter has open board and committee positions for the 2009/2010 season.  If you would be interested in more information about the opportunity to become more involved in your local AMA chapter please let us know by emailing us at marketing@amaalaska.org.  The deadline for nominations is March 18, 2009.  We welcome your input and support, and thank you for your membership. 

Please join us for our next AMA Luncheon on Thursday, February 12th!

CIRI is an Alaska Native corporation and, by most conventional definitions, one of Alaska’s most successful companies.  But what exactly does the company do… and why doesn’t it market itself to the general public?  CIRI Corporate Communications Director Jim Jager will join the AMA Alaska Chapter at its February luncheon to answer these questions and discuss CIRI, its business strategies and investment strategies and how they influence the company’s communications goals and strategies.

Other presentation topics will also include:

• Message development and timing - saying something useful
• Message targeting - aiming specific messages at specific audiences
• Communicating with CIRI and its stakeholders
• CIRI communications and the recession

NEW location:  Dena’ina Convention Center

Time:  Doors open at 11:30am for networking, program begins at noon

Luncheon Prices:
Guests:  $30
AMA Members:  $22
Students:  $10

Click here to email us your RSVP  
To RSVP and PAY ONLINE, please select your option and click “Add to Cart”

Luncheon Prices

AMA Members $22.00 Non Members $30.00 Students $10.00

There is no requirement for a Pay Pal account; simply click continue when asked for a password.

AMA cannot offer refunds.  Substitutions are welcome. 

Parking advice for the Dena-ina Center:
Dena’ina is at 600 West 7th Avenue between F and G Street.  There is some metered street parking available around the building.  Better and less expensive parking at $1 per hour is at the 6th Avenue Garage (connected to the People Mover Terminal).  Other choices include the 7th Avenue Garage after 3pm, and the JC Penney Garage.  FOr additional parking information, http://www.muni.org/parking/index.cfm.

Write your own practical, affordable marketing plan in just 90 minutes!

Please join us for our next AMA Luncheon and Seminar on Thursday, January 8, 2009.  We will be featuring Bill Hoake, creator of the 90 Minute Branding & Marketing Workshops: Time Well Spent. Learn effective business strategies with this fast paced, real-world workshop created by veteran entrepreneurs and marketing professionals especially for small business owners and managers.  In just 90 minutes (that’s a promise) you will write a practical marketing plan for your business or organization with simple, affordable action steps you can put to work immediately. 

For more information and testimonials, visit www.90minutemarketing.com.

The AMA Luncheon has relocated!
NEW Location: 
Dena’ina Convention and Civic Center (Click here for map)

Time:
Doors open at 11:30am for networking
Luncheon begins at noon
Seminar starts promptly at 1:15pm

Luncheon Prices:
Non Members:  $30
AMA Members:  $22
Students: $10

Luncheon & Seminar Prices:
Non Members:  $145
AMA Members:  $112
Students:  $20  

Seminar Only Prices:
Non Members:  $115
Members:  $90

To RSVP, please email Angela Gonzalez at agonzalez@ruralcap.com.

Luncheon generously sponsored by Apokrisis - Translating your goals to the web

For the first time since the inception of the Permanent Fund Dividend, applicants who apply online in 2009 will have the option to designate a portion of their PFD to eligible Alaska nonprofits.  How best to inform and incent Alaskans to participate?  Rasmuson Foundation President Diane Kaplan will describe the genesis and inspiration for the new program and how the foundation engages partners to help deliver results.  And Nerland Agency President Karen King and Marketing Strategist Carly Lawrence will present the strategy and tactics that gave birth to the statewide marketing campaign “Pick. Click. Give.”   - an emotional public policy message about philanthropic giving.

Generously sponsored by Market Wise.

Location: 
Hilton Anchorage Hotel

Time:
Doors open at 11:30 for networking opportunities
Program begins at Noon

Luncheon Prices:
Guests: $28
AMA Members: $20
Students: $10

Click here to RSVP and PAY ONLINE
or click here to email us your RSVP   

AMA cannot offer refunds.  Substitutions are welcome.

Join us for our next luncheon on Thursday, November 13 with our featured speaker Becky Hultberg, Regional Director, Communications & Marketing, Providence Health & Services Alaska.

Becky will share the Providence Health and Services Alaska perspective on branding.  She will cover two primary issues, including why as the dominant player in our market, do we need to focus on branding and from a branding standpoint, what makes Alaska unique?  Becky will use examples of both issues from their recent branding campaign. 

Generously sponsored by The Alaska Club

Location: 
Hilton Anchorage Hotel

Time:
Doors open at 11:45
Program begins at noon

Luncheon Prices:
Guests: $28
AMA Members: $20
Students: $10

Click here to RSVP and PAY ONLINE
or click here to email us your RSVP   

AMA cannot offer refunds.  Substitutions are welcome.

Please join us for our next AMA Luncheon on Thursday, October 9th with our featured speaker, Lori Davey, President of Motznik Information Services.

Motznik is an information service provider helping companies like advertising agencies, retailers, restaurants, medical offices, and political candidates reach their target audience and achieve relevance.  In today’s Information Age, advertisers and consumers often find it cumbersome to find just what they need when they need it.  Motznik has continually improved their processes over the last 34 years aiming to providing a more refined level of information.  Micro Marketing achieves focusing on a specific message down to an audience of one or just a few hundred - and this drastically improves a campaign’s return on investment.  Lori Davey, President of Motznik Information Services, will share information about the services Motznik provides, Motznik’s B2B marketing and advertising campaigns, and how Motznik’s services help tame the information beasts to ensure relevance for both consumers and advertisers.

Location:
Hilton Anchorage Hotel

Time:
Doors open at 11:45
Program begins at noon

Luncheon Prices:
Guests:  $28
AMA Members:  $20
Students:  $10

Click here to RSVP and PAY ONLINE
or click here to email us your RSVP  

AMA cannot offer refunds.  Substitutions are welcome.

Luncheon Proudly Sponsored by:  Alaska Housing Finance Corporation